Marketing
CBR events will help you generate business leads, enhance your profile and identify new business opportunities. The earlier you confirm your participation and join the Dining Club the more marketing benefits and the greater ROI you will get.
Highly flexible and dynamic combinations of branding opportunities exist for sponsors and partners – before, during and after the event. Your name will be in front of senior professionals, which will not only help enhance your reputation, but also raise your profile and awareness amongst your target markets.
Before the event
Direct mail – CBR has one of the broadest and most targeted lists of IT professionals. We undertake a comprehensive marketing campaign utilising Datamonitor's database of senior level professionals and end-user decision-makers.
Trade advertising – all CBR Dining Club events are promoted through CBR business journal.
Email marketing – Each event has a dedicated E-Campaign dedicated to top level IT experts.
Dedicated Dining Club website – A key component of our promotional effort is to dedicate the DC website to Dining Club events, with news and information on the event.
Telemarketing – Our experienced telemarketing team will extensively promote and market all events to targeted delegates.
Public and press relations – We keep the media informed on a weekly basis on new developments in the event and the industry.
During the event
Branding – Associate your brand with our industry-leading events and be seen as a
market leader. At CBR Dining Club events you can include your company logo on event material and onsite/online branding.
Company profiling – Want everyone to know about your success? By including a company profile in our Dining Club website, every delegate will have clear and precise information on your proposition, success stories and full contact details. To profile your company now contact Bubli Miah.
Banner ads and listings – Banner ads and calendar listings will also be secured with appropriate industry portals to enhance and promote online awareness of the event.
Sponsors marketing – We always work closely with our partners to ensure we are targeting their preferred audience.
After the event
Post-event report – A customised report will be available to all members detailing delegate profiles, analysis and feedback.
Direct mail – Delegate will receive event info including report, CDs, “goodies” as well as all promotional material from sponsor after the event
Reports, press releases & articles – Coverage of the event will be published in publication CBR as well as on our partner websites. Conference presentations and white
papers will be available online to all members.