Business intelligence adoption fuels growth in global II&P market

Revenues generated by the integrated infrastructure and platforms (II&P) market in Europe, the Middle East, and Africa (EMEA) reached $616m, up 38.2%, during the third quarter of 2014.

IDC’s EMEA Quarterly Integrated Infrastructure and Platforms Tracker reported that the II&P market raised its contribution by 63.5% to the EMEA storage market, adding 238TB in 3Q14. The market, however, saw a 15.5% drop in the average selling price per gigabyte.

IDC EMEA Enterprise Server Group research analyst Eckhardt Fischer said: "Increased traction seen by integrated systems can be strongly linked to the fast spreading adoption of business intelligence [BI] solutions and the benefits that are to be gained by their implementation."

Despite Western Europe reporting 19% vendor revenue growth in EMEA, the region lost 13 percentage points in revenue share to CEMA.

IDC CEMA research manager Jiri Helebrand said: "In the CEMA region, greenfield deployments are still a major driver for the uptake of factory preintegrated solutions, which help to address business requirements for scalable, reliable, and virtualized datacenters."

CEMA captured nearly a quarter of EMEA market value during the quarter, marking a major improvement over earlier quarters, with the Middle East and Africa (MEA) once again being the fastest-growing region in EMEA with a 282% revenue rise.

The Central and Eastern Europe (CEE) region also marked strong annual performance with 66% revenue growth fuelled by several sizeable deals in Russia.

During the quarter, integrated infrastructure systems accounted for 69% of overall revenue generated in EMEA, the report added.

VCE topped the list of vendors of Integrated Infrastructure Systems and Platforms, followed by Cisco/NetApp, HP and others.

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