Intel promotes its faster, smaller sensor at Oracle Open World 2013.
The rapid growth of data sensors in the Internet of Things has been the "most exciting thing" that's happened in IT in decades, Intel has claimed.
The comments came from Doug Fisher, Intel's VP of software and service, during his keynote speech on day two of Oracle Open World 2013.
Intel hopes to take advantage of the proliferation of sensors with its new Quark chip, introduced earlier this month, which is a tiny chip containing the power of a 486 processor.
These chips are said to be five times smaller and 10 times more efficient than the chipmaker's Atom processors.
Fisher said: "Since I've been in this industry we've all, myself included, been actively working on improving and supporting the business. That's our job. Whether its consolidation, networking, virtualisation - all those things evolving to provide better support to the business.
"What's happened is a major inflection point - the most exciting thing that's happened in our industry since I've been involved. And that's driving a change to the core mission of the IT enterprise."
Intel's Quark chip is expected to start appearing in wearable technology next year.
Fisher added: "We'll innovate around wearable tech. Quark is designed for wearable tech and sensors, for minute types of devices. Our commitment to continue to evolve our roadmap to support your computing needs."