But both companies have not disclosed the financial details of the acquisition.
Twitter has acquired New York-based startup Madbits, a firm that builds visual intelligence technology to assign relevant information to raw images.
The technology used by Madbits is based on deep learning, which can detect the context in the photos, as well as organises, understands and extracts information from images when there are no tags associated with the image file.
It aims to create dynamic and intelligent image sets to automatically organise large database of images.
The company has tested ten different applications and before going public with its products.
It is being speculated that Twitter will use Madbits' technology to enhance its image search feature, which has already been upgraded in the past few months with the addition of tagging feature, multiple attachment of photos in a single tweet, and sharing of animated GIFs.
Twitter may enable advertisers to use the technology to understand what is being said about the product in the micro blogging site.
Both the companies have not disclosed the financial details of the acquisition.
CommentsPost a comment
Comments may be moderated for spam, obscenities or defamation.
GET CBR'S DAILY MORNING UPDATE
Unable to register now
Trending on CBR
ECM or best of breed WCM
Different technologies for different needs. SDL Tridion is a best of breed vendor that provides persuasive web content management solutions that...
This paper examines the ways in which organisations can tap into Web 2.0 interaction as part of the marketing strategy and tactics to create...
Data Quality Essentials: A Project Manager's Guide to Data Quality
This paper is aimed at project managers and describes the step-by-step process for implementing data quality as part of a project. While...
OVUM Butler Group Technology Audit: dynaTrace Continuous APM
dynaTrace Continuous APM is an application performance management solution that enables organisations to isolate and fix application performance...
Teneo - Infrastructure Management, Performance and Virtualization Services
Teneo is an infrastructure optimization company, providing solutions that help customers with the management, performance and virtualization of...
Absolute Software - Security Solutions for Mobile Computers and Smartphones
Absolute® Software specialises in technology and services for the management and security of mobile computers and smartphones.
Capscan is a leading supplier of international address management solutions and data integrity services. Capscan has more than 1800 customers...
SDL Tridion - Web Content Management Solutions
SDL Tridion is a global leader in Web Content Management (WCM) solutions.