Social Media/Management

Microsoft’s Bing gets more conversational in latest update

Management CBR Staff Writer

12:08, August 14 2014

Management

It will offer users a conversation along with the search engine results.

Microsoft has added a new back-and-forth conversation feature to its Bing search engine as part of its latest update that offers users with more of a conversation with the search engine, rather than just seeking random queries.

Bing Relevance Team principal development lead Yan Ke said: "For all kinds of searches, Bing lets you ask a question the way you would ask a friend.

"By combining conversational understanding with our knowledge repository containing information on billions of people, places and things, you can dive and learn more about a topic or interest."

Microsoft's latest move comes in the wake of Google's launch of new conversational search capabilities last year.

Bing Relevance Team principal development lead, Yan Ke, said: "By combining conversational understanding with our knowledge repository containing information on billions of people, places and things, you can dive and learn more about a topic or interest."

Despite being a small update, the new feature is said to be the first of its kind in terms of searching on the web by typing it out on the search engine.

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