Fujifilm is bringing the classic instant-print camera back.
The Instax Mini 90 New Classic prints photos straight from the top of the camera.
The Japanese company's new camera will instantly print images each time a photo is taken, and like the iconic Polaroid version, will develop and dry as soon as it is printed.
The Instax mini 90 Neo Classic can shoot multiple exposures and has shutter speeds up to 1/400 of a second meaning it can be used in a range of lighting conditions.
The camera is due to go on sale globally from September 20 at around £135.
It will hold a roll of 10-shot roll of film that is set to cost around £4.50.
Fujifilm was the first company to produce film in 1934 and began selling instant cameras during the 1980s with its F series, including the F-10 and F-50S.
General manager Fujifilm's photo imaging products division, Masato Yamamoto told the Wall Street Journal: "People crave something real, a physical object that is unique and that you can hold in your hand."
Photographer Mikiya Takimoto added that the technology makes people think more about the photos they're taking and ultimately makes them better photographers.