What's Google planning? Internet giant now buys artificial intelligence start-up

Micro Electronics

by Ben Sullivan| 27 January 2014

First it's the robots, now Google goes after the brains.

Google has bought UK artificial intelligence start-up DeepMind for around £242 million, it has been reported.

DeepMind, started by neuroscientist Demis Hassabis, is the latest acquisition for Google, following snappy purchases of Boston Dynamics, a robotics firm, and Nest Labs, which creates hardware for 'smart homes'.

DeepMind specialise in algorithms and machine learning for e-commerce and video games, and the recent purchase further indicates Google's serious interest in smart robotics.

Google has declined to confirm the figure for which it paid DeepMind.

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