Apple has updated the review guidelines for its iOS App Store to now cover the standard operating procedures and restrictions for its new HealthKit, HomeKit, and other frameworks that will be launched with the iOS 8.
Going forward, Apple will also look to ban apps that are not unique or provide no value to users, as well as those that do not have a fixed purpose or are just 'plain creepy'.
The iPhone maker will also ban apps which use the HealthKit framework to share personal user information to ad networks without user consent, and any that store user data in the cloud will also face rejection.
Developers using TestFlight for beta testing will have to submit the app for full review whenever content is built or modified.
And Apple has also emphasised parental control, saying: "Parental controls work great to protect kids, but you have to do your part too. So know that we're keeping an eye out for the kids."