Webcam strippers could raise money for charity in a new venture by an American college graduate.
Benevidz is hoping to raise $15,000 on crowdfunding site Rocket Hub to get the community-based platform off the ground.
The startup website would seek to channel millions of dollars of profit of the $5bn made in the adult entertainment industry each year to good causes, by donating cash paid to see webcam feeds to charities.
Benevidz debuted its site last week, where live webcam performers broadcast to viewers who purchase 'helping-handz credits' to see live performances and 'requested activities'.
Performers then donate a percentage of their proceeds to a charity of their choice - and Benevidz will match 50% of their takings, donating that to the selected charity as well.
Founder Michael Wondercub said: "Our mission is to be the most transparent, proactive and influential adult platform in the adult entertainment industry in order to develop funding opportunities for altruistic causes we believe in.
"By aligning our core values to parallel those of the foundations we contribute to, and abiding by the simple principles of honesty, professional ethics, and community, we believe we can channel in on the multibillion dollar per year adult entertainment industry to realize our fundamental vision for advancing social development."
He claims the endeavour already has seven "reputable organisations" which accept donations from the company and performers.
Anyone aged over 18 can create a profile on the site, setting up private shows, selling images and chatting with fans in chatrooms.
The project's campaign page says Wondercub's motivation for the website came from the pain of losing his father to cancer when he was aged just 12 before being abused by an alcoholic stepfather.
The money would go towards covering legal fees, website development, promotion and managing servers.
Stretch goals include making a Benevidz Tube site for uploading personal videos (if the project hits $20,000) and a charity tour of the US for one month, helping people in need, (if it reaches $50,000).