Crowdfunding and crowdsourcing are becoming increasingly common and useful ways for new business owners, artists and startups to finance their projects in a simple way.
We're going to take a look at ten of the most successful technology campaigns on perhaps the most well known crowdfunding site, Kickstarter. Although this popular platform has come under fire in the past year for its uncertain success rates and projects that fail to deliver on time, an undeniably impressive $842m has been pledged to 50,538 successful projects.
The rate of funding for some of these projects is staggering, as is the sheer amount of money raised by creators, many of whom are relatively unknown. To explore this funding phenomenon and find out what the most successful projects have in common, we've taken an in-depth look at the ten Kickstarter projects that have generated the most money so far.
The creators at Pebble Inc pitched a waterproof e-paper watch that can link to smartphones. As well as fulfilling the traditional timekeeping functions of a watch, the design also gives alerts for text messages, calls and reminders to keep the user connected to their phone when they don't have it onhand. The simplicity of the idea, combined with the attractive technology and design, meant that a total of $10,266,845 was pledged by 68,928 backers. This smashed the funding target by 10,266 percent and showed a surprisingly high demand for the gadget, especially as the biggest pledging gift offered was 100 watches.