The automation application provides real insight into a website visitor’s intent, deriving actionable intelligence to convert a visitor into a qualified sales lead
Cloud-based financials / ERP software provider NetSuite has selected cloud computing firm CallidusCloud’s LeadFormix application to improve Web visitor intelligence and increase website conversion rates.
LeadFormix vice president Shreesha Ramdas said, "CallidusCloud’s leading marketing automation solution allows companies to better understand buyer interest and shape the most optimal targeted outbound campaigns."
NetSuite Global Demand Generation senior director Rob Israch said, "The unique capabilities LeadFormix brings to the table can help us to better interact and communicate with our prospects as well as give sales more opportunity to focus on the right leads for better results."
LeadFormix is delivered as part of CallidusCloud’s sales and marketing suite, a SaaS suite that is designed to help businesses drive enterprise engagement, sales performance management and sales effectiveness throughout the sales cycle with multi-tenant cloud software.
The automation application provides a collaborative SaaS platform designed for Inside Sales, Sales, Marketing, and Web Optimisation teams to optimise their sales pipeline growth.
It also provide real insight into a website visitor’s intent, deriving actionable intelligence to convert a visitor into a qualified sales lead.