Consumer notebooks drive all countries to double-digit year-on-year growth
The Asia-Pacific (excluding Japan) PC market increased 38% year-on-year and grew 1% sequentially in the first quarter of 2010, surpassing forecasts by almost 5%, according to market research and analyst firm IDC.
The research firm said consumer notebooks were the key driver, lifting almost all countries in the region to a double-digit year-on-year growth. The sustained political crisis in Thailand created consumer uncertainty in March, but public sector projects there continued to move ahead during the quarter.
According to IDC, the ‘PCs to the Countryside’ and ‘Obsolete Replacement’ programs continued to support China, while key markets such as Australia surpassed the forecasts due to sales of consumer notebooks.
Among vendors, Lenovo gained the top spot with a market share of 19%, followed by HP with 14.2% market share. Dell gained the third spot with 9.9%, followed by Acer and Asus with 9.6% and 6.3% market share. Lenovo, HP, Dell, Acer and ASUS has demonstrated year-on-year growth of 61%, 26%, 66%, 62% and 117%, respectively.
Bryan Ma, director of Asia/Pacific devices and peripherals research at IDC, said: The sun is really shining now with economic confidence improving by the day. Regardless of whether consumers really latch onto tablets later this year or not, the need for consumers in Asia to be connected online is tremendous enough to keep pushing the PC market ahead.