This is the first challenge for the $50,000 F1 Connectivity Innovation Prize.
Tata Communications, along with Formula One Management, has launched the first in a series of F1 Connectivity Innovation prizes, to find the best solution for gathering big data insights from Formula One ahead of the British Grand Prix.
The 2014 Formual 1 Santander British Grand Prix takes place this weekend, and the tech competitors will be asked to find the best ways to draw new and insightful information from Formula One Management’s live data feeds.
The contenders have also been called upon to create a new visual package for this new information in order to add suspense and excitement to the audience experience.
Competitors are expected to define the data form, as well as visualise it for application in any form, ranging from TV graphics to an additional data page to complement the information that is currently presented teams, the media, guests through website and app.
Formula One Management CTO, John Morrison, said: "It is undoubtedly the case that a wealth of predictive information about proposed race strategy and current car performance can be derived from the session timing information."
"We are looking for a mechanism to choose specific parameters, produce the calculations and display this information in an exciting and innovative way. Obviously a mechanism to continuously update this information as the race weekend unfolds is a major part of the challenge."
Mercedes AMG Petronas Formual One team driver, Lewis Hamilton, said: "I live by the data screens during the live track sessions.
"A $50,000 prize fund demands creative solutions and I for one will take a very personal interest in proposals that show additional analysis and create new information," Hamilton said.
Julie Woods-Moss, CMO and CEO of Nextgen Business, Tata Communications, said: "The sport is now in an era where there are more data sources available than ever before.
"This first challenge gives creative minds the world over an opportunity to apply their passion and imagination in the quest to bring innovation and bold thinking to Formula One Management’s data presentation."
Photo Courtesy: nick farnhill