The company is powering the training and research arm of Google’s Digital News Initiative in Europe.
Google is venturing into media and journalism with New Lab, an online lab aiming to help journalists learn and sharpen their online reporting skills.
The search giant is planning to collaborate with journalists and entrepreneurs to help create a new wave in media by providing them with Google data sets.
Google is introducing tutorials on Maps,YouTube, Fusion Tables, Earth, and Search to help better understand the usage of these tools for reporting and storytelling.
It will also introduce short write-ups, case studies and video tutorials that will showcase the best practices of top newsrooms around the globe.
Last week, Google announced update to Google Trends platform, which is designed to help journalists get deeper, broader, and real-time data, with Google now also teaming up with newsrooms on specific data experiments.
In order to increase the number of media startups in the market, Google is teaming up with San Francisco based media accelerator Matter and the community group for developers and journalists, Hacks/Hackers, to provide financial support and mentorship from Google engineers to accelerate start-ups.
Google said: "Now that mobile technology allows anyone to be a reporter, we want to do our part to ensure that user-generated news content is a positive and game-changing force in media.
" We’re doing that with three projects — First Draft, the WITNESS Media Lab, and the YouTube Newswire — each of which aims to make YouTube and other open platforms more useful places for first-hand news content from citizen reporters around the world."