Users of enterprise software will soon demand a "consumer experience" on the apps they use for work, according to vendor Infor.
Speaking to CBR, Lisa Pope, SVP of CloudSuite, global strategy and sales, told us that the continual intake of tech-savvy graduates was raising expectations in the workplace, putting more pressure on vendors to improve the design of their apps.
"The consumer experience is going to be the expectation on the business side," she said. "The company that figures that out is going to have a major advantage."
She added that the older generations were also improving their knowledge of technology, remarking that even her 76-year-old father "is good on the iPad".
Yet she added that "deep functionality" aimed at vertical markets, which her firm specialises in, would still be required by business, arguing that "you cannot have a great user experience" without it.
"If Infor can pull it off it would definitely accelerate us beyond our competitors," she said.
Outlining other factors that would be key for enterprise software, she pointed to the rise of the cloud in deployment and "a proliferation" of companies seeking to take advantage of big data and analytics.
She also questioned the view of some DevOps practitioners who have predicted companies will bring developers in-house, saying that firms will wish to spend resources elsewhere.
"To me integration is more important than software development," she added.