US West Inc, Englewood, Colorado is to acquire The Plus Companies, two Palo Alto, California firms providing microcomputer application software to advertisers, advertising agencies and television and radio stations: the companies – Media Management Plus Inc and Broadcast Management Plus Inc will become part of US West’s Marketing Resources Group; US West did not give […]
US West Inc, Englewood, Colorado is to acquire The Plus Companies, two Palo Alto, California firms providing microcomputer application software to advertisers, advertising agencies and television and radio stations: the companies – Media Management Plus Inc and Broadcast Management Plus Inc will become part of US West’s Marketing Resources Group; US West did not give any detail of terms of the acquisition.