Despite the diversity of organizations within the hospitality sector, the industry is undergoing significant change across the board.
Technology in the hospitality sector is advancing more rapidly than previously thought possible. Such unprecedented change is altering the expectations of consumers, as well as the means by which companies serve them, writes Ali Neil, Director of International Security Solutions at Verizon.
Hotels, casinos, restaurants and other hospitality organizations are increasingly adopting new technologies such as chatbots, virtual and augmented reality and interactive guestrooms to provide improved customer service. The implementation of 5G, which will soon offer massive advancements in network capacity, opens up new and efficient ways to store company and customer data. But with every advancement comes new challenges, particularly in the area of cybersecurity, where hackers are taking advantage of companies undergoing digital transformation during this pivotal period of change.