Infopia, a multi-channel selling platform provider, has released e-commerce growth platform. This release includes new web services, Amazon integration, and performance reporting.
The web services functionality opens up the Infopia e-commerce platform to customers and partners that want to integrate back-office solutions, while the Amazon integration enables inventory to be launched directly to Amazon Seller Central with advanced attribute data.
The new performance reporting rounds out the list of major changes, and gives online merchants an access to business information for optimizing their e-commerce operations.
The new Infopia web services functionality enables management of inventory, order, and customer data from external web-service enabled applications. Infopia’s web services are now WS-I standards compliant, which makes it easy for both experienced and novice integrators to develop composite solutions. They will help online merchants scale and grow their business much easier by integrating all critical processes and technology.
The new Amazon integration gives online merchants the ability to automatically place inventory on Amazon Seller Central directly from the Infopia eCommerce platform with advanced product and category attribute data. This very robust and easy-to-use integration will increase a seller’s conversion rates on Amazon and grow online revenues.
The new performance reporting from Infopia gives online merchants better visibility into their business with full filtering and exportability of data. Online merchants will be able to make better strategic decisions with extensive information on product mix, channel optimization, and marketing spend.