Built in cooperation with the Google’s Blogger and Friend Connect platforms
Lijit Networks, a provider of search and discovery tools for online publishers, has released its social content search technology specifically optimised for the Google Blogger platform at the BlogWorld and New Media Expo in Las Vegas.
The company said that the search technology, built in cooperation and in parallel with the Google’s Blogger and Friend Connect platforms, is available for installation as a Featured Gadget.
The company claims that the search technology extends beyond the capabilities of embedded site search systems by discovering and including content from the publisher’s site and their array of social content within search results to expose a publisher’s content.
Lijit Networks added that the latest update to the Blogger platform introduces integration with Google Friend Connect to simplify installation and a light box feature which gadgets may take advantage of to display information in canvassed overlays.
Rick Klau, product manager of Blogger, said: The latest releases of the Blogger and Friend Connect platforms include a wide array of new capabilities designed to simplify how our partners can develop better extensions to our platform.
The Lijit Search Gadget for Blogger is a great example of a partner exploiting these new capabilities, which will be a big win for our bloggers and their readers.