The retail store will double as mini warehouse.
Amazon is reportedly planning to open its first physical store, in New York, in time for holiday shopping season.
The store will be located on the 34th Street, a block away from Macy’s and other Herald Square retailers.
In addition to selling goods directly to its customers, the store is expected to serve as a mini warehouse to facilitate offline pickups, same-day delivery and returns within New York.
The store is an experiment to facilitate face-to-face shopping experience to its customers.
Amazon’s New York location is close to the Empire State Building, which attracted 4.3 million visitors in 2013, indicating high foot traffic.
Amazon may drop its experiments with high street any time. However, if the first store proves successful, it is likely to come up with more such physical outlets.
Amazon has pop-up shops that are operated by subsidiaries, and its flagship Kindle-brand pop-ups appeared in some of the US malls.
The company has also set up metal lockers at selected stores and parking garages across the US to provide deliveries and accept returns.