To open up B2C market for its offerings
CDC Software said that it has completed a definitive agreement to acquire Truition, an on-demand eCommerce software provider for retailers and brand manufacturers.
The company said that the acquisition not only opens up the business to-consumer market (B2C) for its offerings, but helps to strengthen its position in the enterprise market with its ability to offer an end-to-end supply chain execution offering, from raw materials to the end consumer.
Truition’s e-commerce platform includes functionality such as both traditional fixed price and online auction software, full front-end and back-end capabilities such as inventory and order management, community shops and multilanguage/currency. Its products complement CDC Software’s list of vertical industries.
Last quarter, CDC Software has completed the acquisition of WKD Solutions, a provider of supply chain event management services marketed under the brand Categoric. This month, it has completed the acquisition of an enterprise manufacturing intelligence service provider Activplant and also announced its plans to acquire a SaaS services provider in the non-profit market.
Bruce Cameron, president of CDC Software, said: “We believe this acquisition will be earnings accretive immediately and holds a compelling valuation. Truition helps us gain a strong foot hold in the SaaS market, and we believe it opens up the B2C market for our solutions.
“Truition now enables CDC Software to have a hybrid architecture to offer customers the choice of an on-premise solution or an on – demand offering, depending on what best fits their specific business needs.”
The closing of the Truition acquisition is expected to occur within the next two weeks and is subject to normal and customary closing conditions. This acquisition represents the first of the two previously announced software-as-a-service (SaaS) companies it plans to acquire.