Phonepayplus may use sanctioning powers to drive out rogue providers to safeguard UK’s digital economy
UK’s premium rate phone-paid services regulator Phonepayplus has issued plans for more protection for smartphone users from rogue app traders in the industry.
The premium rate regulator has started consultation on proposals that seeks clear consent of a consumer to charge, prevent children buying items by strengthening password requirement, and app traders to provide more explanation of the cost, according to BBC.
Two cases of smartphone apps charging users without their consent or knowledge have been uncovered by Phonepayplus, where in one case, messages that could cost the user £4.50 each were automatically sent and received.
The regulator shut down the app.
Phonepayplus chief executive Paul Whiteing was quoted by BBC as saying that they know that the best regulation is one that works collaboratively with industry to pre-empt problems that harm consumers and damage markets.
"We will not hesitate to use our robust sanctioning powers to drive out rogue providers who could damage a vital part of the UK’s growing and innovative digital and creative economies," Whiteing added.