4 things data taught us about enterprise mobility in 2014


MaaS60, an IBM company, looks at the mobile trends and topics that have impacted the enterprise in 2014, to understand a little more about the direction of enterprise mobility in 2015.

1. Apps are Invading

Apps in the enterprise were hot this year, and businesses were encouraging employees to access public app stores and create custom apps more than ever. But what is the current app landscape in the enterprise and what are employees being encouraged to use? To find the answer, we looked at 15,000 different apps that IT distributed to their employees using MaaS360. We uncovered:

– Top 10 apps being pushed to employees’ mobile devices by their employer (overall and by industry)
– Breakdown of iOS vs. Android app market share
– Percentage of businesses using public apps stores vs. creating their own custom apps
– The most common security policies being put on apps to protect company information

2. Privacy is Important – No Sh*t

As more companies embrace the BYOD (bring your own device) trend and the lines continue to blur between personal and professional, companies are finding new ways to balance security concerns with employee productivity.

Gaining the end users trust should be an important goal for IT and it could be the key to mobile productivity and BYOD success in the workplace. Two critical strategies that organisations often embrace to gain this trust is the separation of corporate data from personal data, or containerisation, and the ability to wipe an employee’s mobile device either partially for fully.

We were curious about mobile device wiping, so we pulled data and found that 130,000 devices were wiped in the last year using MaaS360. We also found:

– Average number of mobile devices wiped per day
– Average percentage of device population that businesses are wiping every year
– Percentage of partially wiped devices vs. fully wiped devices
– Percentage of automatically wiped devices vs. devices wiped by a human at the organization.
– The most common reasons that automatic wipes occur

3. Android Isn’t Dead…In the Enterprise

Android represented more than half of U.S. smartphone sales in late 2013, and showed year-over-year growth in 12 major global markets. Given this growth, it’s no surprise that Android is also gaining popularity among enterprise users, too. To better understand Android usage in the enterprise, we examined data and created a comprehensive breakdown of how the OS is fairing, including:
– Percentage of smartphone vs. tablet Android devices in the enterprise
– Top 5 Android Manufacturers and their respective share in the enterprise market
– Most Popular Android Smartphone and Tablet by Manufacturer

4. Laptops Are Under Construction

CIO’s and IT Executives are in a transitional period with laptop management and BYOPC (bring-your-own-PC). In addition to the tablet conversations that have dominated headlines, laptops are in a changing state. There are more silver laptops (macs) in the enterprise, we saw the end of support for windows XP, migration to Windows 7, low adoption of Windows 8 and excitement and interesting possibilities for Windows 10.

We pulled data from the laptops managed by MaaS360 to see what other trends we could uncover. The data we pulled was from April 2014 and revealed that over 40 percent of laptops and computers were still running Windows XP and that Windows 8 accounted for less than 1 percent of laptops/desktops.


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