Citibank has launched its innovative mobile banking application, Citi Mobile, in the US, allowing customers to access their bank balance, pay bills and transfer funds, among other functions, from their mobile phone.
The application combines the consumer need for convenient, on-the-go banking with advanced mobile technology that is compatible with more than 100 popular mobile devices, across major US wireless carriers.
Citibank prides itself on being at the forefront of technology and innovation and on providing a superior client experience, said Maura Markus, president of Citibank North America. Citi Mobile is an example of our commitment to providing our clients even more choices and convenience for their everyday banking, wherever they may be. For our clients, it’s like having Citibank Online in the palm of their hand.
Security has been a high priority in developing the application, the bank said. Citi Mobile transactions are equipped with 128-bit encryption, the same technology used on the bank’s website. In addition, no personal information is stored on the phone and, if a handset is lost or stolen, Citi Mobile can be deactivated instantly. For added security, Citi Mobile only permits access to accounts from the phone that is registered with the service, and via a client’s six-digit access code.
Initially, Citi Mobile will be launched in California, and by mid-year, all Citibank clients will be able to enroll in the service. A Spanish language version is also expected to be released later this year.