Orange and Logica have begun testing their multimedia messaging service. This service will operate over Orange’s UK GPRS network, based on Logica’s innovative Multimedia Messaging Service Center.
The service will enable the delivery of mobile messages containing audio, pictures, animation and real-time video streaming. The trial is the first step towards full carrier-class implementation and represents a major step forward in the evolution of multimedia messaging service (MMS).
Orange UK will use the trial to develop and test a range of MMS services and to evaluate expected market take up and profitability, giving them a clear competitive edge in the market place.