New Medium Enterprises is planning to unveil multi layer disc and format and high definition bollywood film titles in India.
New Medium Enterprises (NME) is introducing HD VMD Multilayer Player, along with content in Hindi, Tamil, English and gradually in all regional languages. The first generation HD VMD player will offer ‘True High Definition’ in 1080p; in addition, it is backwards-compatible and capable of playing existing DVD formats.
NME will be offering players and titles at a price considerably lower than its larger competitors, making it the most accessible HD format yet. HD VMD technology is based on a high-capacity red laser optical disc designed by NME.
Vijay Shanker, CEO of NME India, said: The leading television brands in India have started selling HD LCD TVs in a big way with massive advertising campaigns. The launch of HD VMD Players and movies are perfectly timed to complement the consumers’ quest for a total High Definition Home Theater system. This is the first true HD player for India. It’s a significant event as the film industry’s movie makers and distributors are all taking a keen interest by including HD in all their future Home Video distribution plans.