Apple increased its market share in UK to 29.1% from 21.7% a year ago
Over half of the British population, around 50.3%, currently owns a smartphone, as these devices accounted for 71.4% of mobile phone sales in the three months ending January 22, 2012, according to a study by Kantar Worldpanel ComTech.
Kantar Worldpanel ComTech global consumer insight director Dominic Sunnebo revealed that though Android held on to its lead, Apple has been making inroads, increasing its market share in UK to 29.1% from 21.7% a year ago.
Windows Phone 7 has also climbed up, as it took over 2% of the market for the first time, with the Nokia Lumia 800’s popularity rising substantially.
Meanwhile, Symbian’s share has fallen to 2.8%, according to the research firm.
Around 81% of handset owners have used social networking on their device in the past month, higher than both iOS & Android, while around 75% have used GPS, says Sunnebo.