Soffront Software, a mid-market CRM software provider, has announced that Religare Enterprises is using Soffront CRM to capture and maintain master data. Religare is a financial services group based in India and serves clients in retail, institutional and wealth spectrums.
Religare reportedly selected Soffront CRM because of its flexibility, web availability, and system controls.
As a growing enterprise, Religare needed a flexible and adaptable system that would allow it to manage the dynamic nature of its data. Directly out of the box, Soffront is claimed to provide a web-based tool that is quick and easy to set up and deploy.
Soffront CRM enables to build screens, workflow and reports in a reduced time frame. The software is easy to use that coding skills are not needed.
Gaurav Kohli, AVP for enterprise solutions at Religare, said: Because we provide multiple types of financial services from many different locations, duplicate and inconsistent data was becoming a challenge. We needed a single database that was also flexible, adaptable, easy to use, and accessible to all employees.
Earlier in November, Tatara Systems has reinforced customer-related activities using Soffront’s CRM software. Tatara Systems is using Soffront CRM to track customer service requests within the company and to enhance communication with customers