According to Reuters, mobile handset manufacturer Sony Ericsson is planning announce several new color screen phones at a presentation next Tuesday. This would be a change from its plans, announced last week, to display its new models at Germany’s CeBit technology fair.
Sony Ericsson’s T68 model – the first color phone to hit the European market – has been a great success, putting pressure on market leader Nokia. The Finnish giant will not launch a color mobile until the middle of this year.
The new handsets would be the first Sony Ericsson models to be developed by the joint venture, rather than inherited from its parent companies. Their success (or otherwise) could be an important clue towards the unit’s prospects in the ever-more-competitive handset market.