Travel and Hospitality Innovation Lab, a unit of Tata Consultancy Services, a company engaged in IT services, business solutions and outsourcing, has announced the launch of a new set of solutions designed specifically to help the airline industry identify and retain high value customers.
Named Innovation 2.0 solutions, these offerings will enable global travel and hospitality organizations to differentiate themselves, as well increase their relevancy to an individual customer, in an era of increasing competition and new distribution models. The core Innovation 2.0 solutions is a vendor-agnostic, SOA-based Travel Service Platform. In a business environment that demands organizational flexibility and adaptability it enables airlines and hospitality companies to model, simulate, test and execute new business solutions in a shorter time to market.
This integrated system provides relevant customer information, including bookings, customer profiles and behavior, to automated customer response systems, all relevant customer service agents and airline staff to enable organizations to have a more holistic view of their customers, making client interactions more intelligent and relevant, to increase the customer experience and drive loyalty.