Toshiba is to release a new wireless handheld device, the e740. The e740 is one of the first Microsoft Pocket PC based devices to use Intel’s 400MHz PXA250 Xscale chip. The device will also include on board support for either Wi-Fi or Bluetooth wireless communications. Toshiba plans to release the e740 in the US and Europe next month and the device is expected to retail at around $700.
The e740’s biggest selling point is expected to be its built in Bluetooth connectivity. Bluetooth allows PDA’s to connect to the Internet via a Bluetooth mobile handset. Hewlett-Packard’s Compaq iPaq H3870 model experienced dramatic sales growth due to its Bluetooth capabilities and Toshiba is hoping that the e740 will prove as popular.
The launch of the e740 signals Toshiba’s desire to take market share away from the PDA industry’s leading manufacturers, Palm and Hewlett-Packard. Toshiba is also trying to take advantage of the current increase in corporate demand for wireless handheld devices.