What is MailChimp?

what is mailchimp

MailChimp offers a wide range of features, including flexible design, ecommerce integrations and analytics.

The service also offers automation, described by MailChimp as a way to make “sure your emails get to the right people at the right time.

“Target customers based on behavior, preferences, and previous sales. Trigger a series of emails with a single API request. Use our built-in segmentation to build custom rules. Delight your fans with a free gift. And when you’re finished, get in-depth reporting insights to make every automated series you send better than the last.”

The MailChimp logo is a chimpanzee, with the company providing numerous chimp-related gags and jokes on its site.

 

Name:

MailChimp

Main Business:

Email Marketing

Founded by:

Ben Chestnut

CEO:

Ben Chestnut

Year founded:

2001

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