What is Viral?


Going viral refers to an image, video, or piece of information that is quickly and rapidly circulated on the Internet.

Viral marketing or advertising refer to marketing techniques that enables websites or users to pass on a marketing message to other sites or users.

This creates a growth in the messages visibility and effect.

Viral marketing uses the enhanced network effects of the internet and mobile networks.

Successful examples of something going viral include the black and blue or white and gold dress that spread around the internet in February 2015.

Typically something has gone viral after triggering intrigue, debate, or controversy across the Internet. It often comes from the posting of media on social media sites such as Twitter or Facebook.

What about viral advertising? 

Technology Term:


Standard Definition Exists?

An image, video, piece of information, etc. that is circulated rapidly and widely on the Internet.

Accepted Acronym:


Year first used/coined:


Attributed to:

Doug Rushkoff

Next ArticleWhat is Google?
Comments (0)

Leave a Reply

Your email address will not be published. Required fields are marked *


  • Favorite list is empty.
FavoriteLoadingClear favorites

Your favorite posts saved to your browsers cookies. If you clear cookies also favorite posts will be deleted.