4 Key Ways B2B Merchants Can Stay Competitive and Grow their Businesses


In their recent report, “The Forrester Wave™: B2B Commerce Suites For Midsize Organizations, Q3 2017”, Forrester recommends that B2B companies look for commerce solutions that support the following 4 key capabilities to stay competitive, and even expand into selling directly to their end consumers:

  1. Full-Spectrum Selling
  2. Personalized Digital Commerce Experiences
  3. Data-Driven Merchant Tools
  4. Agility and Faster Time-To-Market
Type: White Paper


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